Sixty to Zero

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Sixty to Zero

Authors : Alex Taylor, III
Publisher : Yale University Press
Published Date : 2010-05-04
ISBN-13 : 9780300158885
Page : 256 Pages
Language : en


Descriptions Sixty to Zero

The collapse of General Motors captured headlines in early 2009, but as Alex Taylor III writes in this in-depth dissection of the automaker’s undoing, GM’s was a meltdown forty years in the making. Drawing on more than thirty years of experience and insight as an automotive industry reporter, as well as personal relationships with many of the leading players, Taylor reveals the many missteps of GM and its competitors.